100 day READ campaign Guidelines January 2022 to April 2022

The Deportment of School Eduction and Literacy, Ministry of Education, GoI has decided to

launch a inintiative “ 100 days Reading Campaign “ with the objective of NIPUN Bharat. FLN

mission stated that the ‘’Learning gap in non chievers is only becuse of those who are

unable to read and comprehend the given text’’. It is fact that reding is the fundamental

condition to students as life long lerners. If we inculcate habit of reading from formative

years, they will become indipendent readers and lay down a strong foundtion for life long

lerning. NEP-2020 further emphasises that the highest priority must be to achieve

universal foundational literacy and numeracy in primary schools. Children who read often

become better learners, which leads to success in school and other ares of life.

In view of the above Samagra Shiksha, Govt of Andhra Pradesh is decided to launch the 100 day

READ (Read Enjoy and Develope) campaign in all the schools under all managements for the

classes III to VIII in the State

Objectives:

 To achieve sustainable Developmentl Goals Effective communicators and Involved

lerners

 To promote reading habit among students right from balvatika

 To make childrens indipendent readers and life long lerners

 To utilise libraries at an optimum extent.

Target Group: Children studying balvatika to Class VIII are the target group for READ

programme. They are devided into 3 groups

Group 1: Balvatika to Class II

Group 2: Class III to Class V

Group 3: Class VI to Class VIII

Duration & Strategy: 100 dy READ campaign is a 14 weeks (100 days) programme starting

from January 2022 to April 2022. One activity per week should be done by children which

is focus on making reading enjoyable. Group wise activities are designed for achieving the

targeted outcomes.

Services from: Families,Schools, Local Self Governments, Civil Society Organaisations,

College students, working professionals, Employies, Celebrities and all Stakeholders of the

department services are required to reach children for promoting reding campaign.